Pricing
Three tiers built around what local service businesses actually need. Every project is from pricing, scoped to your goals, and quoted before any work begins.
Lower than an agency because there's no overhead. Higher than a template because it's actually built around your business.
Build packages
All three are custom builds - same craft, scaled to your needs and budget. Not sure where you fit? Book a call and I'll point you to the right tier.
New service businesses launching their first real site
A focused one-page custom build with a clear message and a simple path to inquiries. Perfect first website or a clean refresh on a tight budget.
What's included
Established businesses ready for a real online home
A custom 3 – 5 page site with the structure most local service businesses actually need. The full credibility piece, scoped tightly enough to stay affordable.
What's included
Businesses investing in lead quality and long-term growth
An expanded custom build with deeper content, advanced conversion flows, and the structure to grow into. Built for businesses that want their site to actually pull weight.
What's included
AI add-ons
Small, focused packages that plug directly into your existing site. Can be added to a new build or a site I didn't originally build - happy to scope either way.
Businesses answering the same questions over and over.
A lightweight chat widget on your site, trained on your own content to answer common customer questions and hand off to email when it can't.
What's included
Owners losing leads because manual replies take too long.
Small automations that quietly speed up your business - lead routing, auto-replies, draft responses, or simple workflow hooks tied into your site.
What's included
After launch
Managed Hosting keeps your site online. Website Care adds real post-launch help. Both are optional, month-to-month, cancel anytime.
$20
/moJust the essentials - your site stays online, secure, and backed up. No ongoing design or content work.
Hosting-only plan. No ongoing content, design, or feature work.
Includes
Content edits, Design changes, New pages or features, Active ongoing support. These can be added through Website Care or one-time scoped updates.
Recommended
$49
/moEverything in Managed Hosting plus small monthly updates and a real human to email when something needs attention.
Includes
What affects pricing
Each project is scoped to your goals. These are the biggest variables that affect total investment.
Page count matters, but section complexity and content depth usually have a bigger impact on effort.
More tailored visual direction and custom layout work increase production time.
Advanced quote, booking, or scheduling flows, automations, and third-party integrations increase technical scope.
Projects move faster when copy and brand assets are ready. I can help write or refine, but it's billed separately.
Rush timelines or phased launches can affect total pricing.
Ways to save
Every project starts at list price, but here are two honest ways to bring it down.
Introduce me to another local business that ends up booking a project. You get $75 off your next invoice, they get $50 off theirs — plus a $20 gift card (or cash, your call) from me as a personal thank-you.
Discount and thank-you gift both sent once the referred project is signed. Stackable with the business-card discount.
Met me in person or received one of my cards? Mention it during your first call and I'll take $50 off your first project.
First project only. Applies to any Starter, Business, or Growth build.
Questions
Straight answers so you can choose your next step with confidence.
Tell me what your business needs and I'll send a clear, scoped quote within one business day.
Request a QuoteBook a Free Call